TAILORED STRATEGIES TO ELEVATE YOUR BRAND AND DRIVE GROWTH
SERVICES OFFERINGS
BRAND MARKETING CONSULTING
Unlock the power of cultural relevancy for your brand
Staying relevant is key to success, yet not easy to master. Alina specializes in crafting brand marketing strategies that resonate with your desired audience and seamlessly integrate with culture, while ensuring your brand stays at the forefront of the conversation today.
Future proof your brand with a proven brand marketing approach that is right for you and your team. From start-ups to growing brands, choose the combination of services right for you.
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A deep dive to uncover how in tune with culture your brand is today
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A 1-hour presentation of the cultural landscape relevant for your brand
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Define the core of your brand, what you stand for and your positioning
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A blueprint for your marketing execution rooted in your brand positioning
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Craft a brand story and point of view that your audience will find worth sharing
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Senior level marketing strategy advisory for growing brands and agencies (10 hrs a week)
LIFESTYLE BRAND EXPERTISE
Skincare
Spirits
Apparel and Retail
Tech
Food and Beverages
Auto
DE&I ADVISORY
Move from representation
to action
Whether you are starting your inclusive brand journey, working with a thriving inclusive brand, or anywhere in between, Alina will work with you and your teams to define your starting point and craft your own brand journey. For brands looking to connect external multicultural marketing practices with internal Diversity Equity and Inclusion values.
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How inclusive is your brand, according to your current and potential customer?
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Uncover consumer insights and cultural trends in inclusivity relevant to your industry and brand today
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Which white space can your brand own to stand out?
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Bring creative ideation into your opportunity translating the strategy into an actionable creative platform
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On-going advertising and marketing campaign assessment, and ad hoc DE&I counsel
Need branding expertise but not a full agency?
Working with Alina, clients get tailored, effective strategies from a seasoned marketing consultant who can drive big results with a smart approach that fits your budget!
For Brands looking to expand your audience, make an impact, or become more inclusive
For Start Ups looking to craft your brand positioning, strategy and accelerate growth
For Investors looking to shake up an industry and launch a new-to-world brand for a bigger purpose